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The foodservice supply chain works really well for McDonald’s, Applebee’s, Universities, and other big buyers like the US Military. Giants have a lot of leverage and everybody snaps to their attention. But “independent” distributors and their equally-independent customers don’t enjoy multi-billion dollar buying power, truckload volumes, or cutting-edge technology. Until now.
Technology companies are finally penetrating the restaurant industry and offering smarter and better ways to order, deliver, and market their food and beverage. This long-overdue embrace of innovation is resulting in an enhanced guest experience and a wealth of eye-opening business analytics for operators to act on.